SBMA administrator buckles down to work, cites priority programs

    SUBIC BAY FREEPORT – Newly appointed Subic Bay Metropolitan Authority (SBMA) Administrator Atty. Wilma Eisma disclosed her priority programs in running the agency as she urged SBMA officials and employees to begin with her a new chapter in revitalizing Subic and chart its future.

    “I came here alone with no entourage because I have each and every one of you who are experts in this place. Let us work together for a bigger, better, brighter Subic,” Eisma told SBMA employees following last week’s turnover of the SBMA helm to the new administrator.

    Eisma emphasized that strong work ethic, reasonable use of resources, honesty, transparency and following the law will mark her leadership and will serve as a commitment to what she described as a standard each employee should adhere to professionalize SBMA services towards regaining and sustaining the confidence of the investors.

    She said her leadership is challenged to increase the container traffic and get the airport running by improving its equipment and intensifying its port marketing campaign by utilizing its P553 million allocated budget.

    Among her priorities include targeting zero complaint by eliminating “red tape and waiting time” through streamlining of the process flow in applying for business permits, registration and other necessary documents related to the business needs of investors in compliance to President Duterte’s guidelines to issue all necessary permits, and other similar documents in three days or less.

    Eisma exhorted the SBMA Law Enforcement Department to step up in making the Subic Freeport the safest place for locators, tourists and residents by intensifying to professionalize all security officers through trainings and refresher courses.

    She also called on the Ecology Center to make the Freeport clean and green by spearheading clean and green initiatives, such as serving tap water, instead of bottled water, during meetings, keeping the surroundings clean of trash and imposing strict laws against litterers.

    Introduction of policy reforms and good governance programs, as well as amending Republic Act 7227, if necessary, and intensify programs for a drug-free work place by applying zero tolerance on illegal drugs are also among Eisma’s priority programs.

    The new SBMA administrator also cited the importance of professionalizing and developing personnel to bring SBMA to the modern and developed world. She said meritocracy will be the norm where promotion and recognition will be based on capacity on how an employee met his objectives.

    Eisma again expressed her gratitude to President Rodrigo Duterte for trusting her to serve again the country as she expressed her delight in coming back to Subic Freeport saying, “I’m glad that I am finally back home.”

    I would like to thank President Duterte for trusting me to serve again our country. I never thought I will get this job, that is why I am very thankful that he believes in me,” she said.

    Eisma started her career as a volunteer during the initial years of the SBMA. She worked at the House of Representatives and joined the private sector as a corporate affairs professional with the Philippine affiliate of Philip Morris International.

    On December 21, the President appointed her to the position of administrator and CEO of SBMA replacing former chairman and administrator Roberto Garcia. She assumed office Monday, January 16 and attended her first flag raising ceremony with employees and officers of the agency.


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