Still merry in January, SM City Tarlac continues to celebrate the season of gift-giving by distributing a total of collected 500 SM Bears of Joy (BOJ) to its chosen beneficiary St. Joseph Home for Special Children, Inc.
“We sincerely appreciate and gratefully acknowledge your concreate love and compassion by sharing your God’s blessing to the children entrusted to our care”, said Apostolate Directress Sr. Leoncia V. Mateo, O.P.
Sr. Leoncia V. Mateo stated that the bears will be shared to their partner organizations. “Toys and bears are great therapy for our children, most especially for the ones who could not speak or see”, she added.
Aside from bears, cash donation is also shared to the chosen beneficiary as part of the 100 days of happiness project of SM Supermalls.
“Last year, we started a holiday countdown campaign by featuring local products in the mall in partnership with DTI-Tarlac. A portion of monetary donation goes to chosen beneficiary”, explained Asst. Mall Manager (AMM) Engr. Lou Samson.
SM Bears of Joy project started in 2012, while this is the second time SM Supermalls has started a holiday countdown campaign.
