There’s something special about homegrown flavors—the kind that remind you of childhood afternoons, family celebrations, and simple moments made better with good food. At SM Megacenter Cabanatuan, the best of Nueva Ecija’s local food scene comes to life, with beloved brands that have stood the test of time.
Whether it’s the sweet, buttery goodness of Edna’s Cakeland or the comforting home-cooked meals of Joey’s Restaurant Café, these local favorites continue to bring joy to every bite.
Edna’s Cakeland: A Sweet Tradition
Walk into Edna’s Cakeland, and the air is filled with the irresistible aroma of freshly baked pastries.
The display cases are lined with golden-brown cheese rolls, soft yema-filled delights, and fluffy sponge cakes topped with sugar and butter. There’s a reason why people keep coming back—it’s not just about the sweets; it’s about the memories they hold. For many, an afternoon merienda isn’t complete without a box of cheese rolls, their slightly crisp exterior giving way to a creamy, melt-in-your-mouth center.
Others find comfort in the delicate mamon taisan, soft and airy with just the right hint of sweetness. And then there’s the yema roll, a treat so rich and indulgent that just one bite brings a wave of nostalgia.
Whether it’s a casual coffee break, a pasalubong for loved ones, or a centerpiece for a celebration, Edna’s Cakeland has become more than just a bakery—it’s a part of Cabanatuan’s sweetest moments.
Joey’s Restaurant Café: Where Every Meal Feels Like Home
Just a few steps away, Joey’s Restaurant Café welcomes diners with the warmth of home.
For over four decades, this local institution has been a gathering place for families, friends, and anyone craving the familiar taste of Filipino comfort food.
Picture this: A steaming plate of pancit palabok, its thick noodles coated in a rich, flavorful shrimp sauce, topped with crunchy chicharrón and slices of boiled egg.
It’s the dish you order when you’re celebrating something—or even when you just want to treat yourself after a long day. Then there’s their baked macaroni, creamy, cheesy, and loaded with flavor, perfect for sharing (but so good you might want to keep it all to yourself).
And for those who crave something light yet satisfying, the lumpiang sariwa offers the perfect balance of crisp vegetables, a delicate wrapper, and a peanut sauce that ties it all together.
At Joey’s, every dish tells a story—a family gathering, a first date, or a simple meal shared with a loved one. It’s not just about the food; it’s about the feeling of being home.
A Celebration of Local Flavors Nueva Ecija is more than just a province—it’s a place rich with culinary heritage, where every bite is a reminder of tradition, passion, and love for good food.
And at SM Megacenter Cabanatuan, that legacy lives on. So, the next time you find yourself craving something special, take a moment to savor the flavors of home.
Whether it’s the sweetness of Edna’s pastries or the comforting taste of Joey’s classic dishes, you’ll find that the best meals aren’t just about what’s on the plate—they’re about the memories they create. Come hungry. Leave happy.
And most importantly, take a little bit of Nueva Ecija’s best with you.
