Home Headlines The Medical City Clark bagged the Marketing Initiative of the Year Award...

The Medical City Clark bagged the Marketing Initiative of the Year Award for “Pink Walk: #BreastWalkEver” and the Primary Care of the Year Award for Client Management Program

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Staying true to TMC’s value proposition of treating patients as partners, the Clark facility, in cooperation with Philippine Society of General Surgery and the Philippine College of Surgeons, organised an event for the benefit of breast cancer patients, together with family, relatives, and like-minded advocates. Aptly named “Pink Walk: #BreastWalkEver” featuring a walkathon, the activity was initiated to create awareness and encourage annual screening for early detection and intervention to prevent further progress of breast diseases, specifically breast cancer, which accounts for approximately 15% of all cancer deaths amongst women worldwide, according to the WHO. With the help of influencers, the event gained 19,964 reach and 1,555 total engagements on its social media posts, serving its purpose and mission to be an eye opener of prevention, early detection, and palliative care to condense the stigma of breast cancer in the present era.

Surrounded by a number of industrial companies, TMC Clark also recognised the need for occupational healthcare services to prevent noncommunicable diseases caused by workplace hazards. In line with this, TMC Clark has created a Clinic Management Program to provide total business solutions to the companies needing complete administration of their occupational health. It is a comprehensive program that integrates Occupational Health standards to the company’s goals.

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