RIBBON CUTTING. (L-R) Quest Plus Clark and Mimosa Plus Golf executive assistant manager Mabel Lopez Roman, general manager Michael Gapin, A&B events Bennylee Baltazar Bondoc, vice president for sales and marketing of Chroma Hospitality Carmela Bocanegra, and director of sales and marketing Judy Sarmiento. Contributed photo
CLARK FREEPORT – In an effort to support local products and revive domestic tourism amid the waning of the COVID-19 pandemic, Quest Plus Clark officially launched its Live Love Local campaign on Thursday March 10.
According to Chroma Hospitality vice president for sales and marketing Carmela Bocanegra, Live Love Local is a year long campaign under Chroma Hospitality and its managed hotels: Crimson, Quest Hotels and Timberland Highlands Resort.
Quest Plus Clark pilots its support for homegrown brands, products, and destinations across Pampanga where pasalubong items and products will be displayed at the hotel lobby through its Live Love Local Pasalubong Corner.
Hotel guests can purchase Kapampangan crafted products such as Bini: Farm to Table’s gourmet tinapa, dips, and atchara, as well as Le Fina’s local baked products from classic uraro to lengua de gato.
Bocanegra said the partnership with homegrown brands and destinations is a way to strongly promote local travel and domestic tourism as they rise again despite the challenges during the pandemic.
“Now that businesses are opening and sana tuloy-tuloy, wala ng disruptions, so it’s about time we support 100 percent local brands. The partners that we choose are local partners also. We also have different partners in various destinations such as the famous Rowena’s in Quest Tagaytay, Bini and Le Fina for Clark, etc.,” said Bocanegra.
Coinciding with the celebration of Women’s Month, Gamat Babayi was also formally launched as Live Love Local Art Exhibit where different artworks of 10 women artists namely: Heide Macabenta, Ailyn Gonzales, Marylou Millan, Jing Sararana, Donna Camaya, Lourdes Cabrera, Nina Escaro, Chelsie Aven Pan, Dr. Persie de Guzman, and Ar. Marinel Tungol are in view at the Mequeni Lounge.
All art pieces on display are also for sale.
As part of the Live Love Local campaign, representatives from official campaign partners such as Clark Safari and Adventure Park, Dinosaurs Island, Clark Museum, Twin Cycle Gear, and Clark Development Corporation were in attendance as well as media, partners, collaborators, and artists.
