ANGELES CITY — Supporting the campaign of the Department of Tourism to continuously promote local tourism in the country, AirAsia has launched new routes from Clark International Airport during its second business assembly held at Best Western Metro Clark hotel here over the weekend.
AirAsia’s newest domestic destinations from CRK include Bohol, Zamboanga, and General Santos beginning March 29, increasing its local network to 14 destinations.
Led by AirAsia Philippines CEO Ricky Isla, presentations during the assembly covered a discussion on business continuity with DOT-III regional director Carolina Uy, LIPAD corporate communications head Teri Flores, and Clark Development Corp. tourism promotions department manager Noemi Julian.
“We are proud to expand our network as the World’s Best Low-Cost Airline for 11 consecutive years as awarded by Skytrax. Our efforts, especially in the domestic scene, are in support of the Department of Tourism’s push for a more vibrant local tourism. These new routes to General Santos and Zamboanga raise AirAsia’s local network to 14 destinations,” Isla said.
The assembly gathered participants from the tourism sector including MICE (meetings, incentives, conferences, and exhibitions) and travel agencies from Olongapo, Nueva Ecija, northern Manila districts, Quezon City, and Pampanga.
The conference also focused on sales incentives for the products and new service innovations including the new agent portal as well as updates on the new Clark terminal building, CDC tourism, and upcoming activities and festivals in Central Luzon.
AirAsia also guided the participants on menu innovations by its inflight restaurant Santan and mentored partners on the ease of use of AirAsia Virtual AllStars (AVA) – a 24/7 live chat agent that caters to both businesses and consumers.
“We are confident that innovations in the system for authorized vendors will also mean an increase in customer satisfaction. Thus, we work hand-in-hand with our travel partners in creating easier, simpler, and more enjoyable experiences for our guests,” said Isla.
Also addressed were challenges posed by the recent Taal Volcano eruption and the current public health situation on Covid-19.
“Our number one program for our tactical campaign is to focus on domestic tourism. This is a step towards responding to the impact of Covid-19 to Philippine tourism. Advisories on festivals and meetings for as long as safety protocols have been placed, they can proceed with it,” said Uy.