CLARK FREEPORT – Everything But Cheese. A twist, right at the bat. Its
everything but, is actually everything with.
The first and only cheese concept quick-service restaurant in the Philippines
serving meals infused with various kinds of specialty cheeses, Everything
But Cheese has earned – with so much pride – the renown as “The
Cheesiest Place on Earth”.
The story began on June 28, 2015, at a tiny food stall along Calderon Street,
near Plaza Hugo in Sta. Ana, Manila. It is inspired by the idea of making
Filipinos taste authentic and artisan cheeses. Thence came and firmed up
that unwavering commitment to introduce, produce, and serve a wide
range of specialty and innovative cheeses to our growing community.
Seven years and one month to the day its narrative commenced, Everything
But Cheese opened – to the delight of just about everyone from kids to
grannies – its 16 th branch at SM City Clark. Just the latest in the flourishing
food chain earlier established in SM Baguio, SM Manila, SM Grand Central,
SM San Lazaro, E. Rodriguez, Boni Mandaluyong, Marikina City, Sta. Ana-
Manila, Sherwood Taft, BF Homes Aguirre, BF Resort, RFC Molino, SM
Bacoor, SM Pangasinan, and SM Santa Rosa. With more stores to open
soon.
Ah, about that “but” – no more than a misnomer branding as one strategy
to stir up curiosity and create buzz about the brand.
“Because we believe that if you can take away all the food in the world
except one, you can get Everything…but…Cheese!”
EBC is home of the Cheese Fondue
Classic 3-Cheese Fondue consists of fried works – crispy, golden-brown,
large onion rings, nachos, French fries and sweet, saucy, tender teriyaki
chicken poppers – all surrounding the star of the cheesy show, the melted
cheese fondue.
The special 3-cheese sauce mixture is made from a combination of double
cheddar, mozzarella, and parmesan served in a soft, freshly baked bread
bowl. The cheesy blend is balanced and just right in terms of its savory,
salty and tangy taste. With PR
