Tough times as the Covid-19 pandemic wrought on the economy, impacted yet by the surge in fuel prices which dominoed on the basic commodities and services that contracted, if not altogether shuttered many a business; tougher though stood, indeed excelled, in 2022 five enterprises, continuing on a trajectory to even higher achievements in 2023. The Editor
“MY VISION is to uplift lives through housing because the greater majority of struggling individuals still think that having a decent roof over one’s head is almost a wish upon a star.”
Hausland Group Chairman and President, Mr. Wilfredo M. Tan readily translated that vision into his mission to “deliver the dream of home ownership one within reach and one that spells decent living” to as many the company could reach. And he has not wavered even a bit since.
In a span of a few years, Hausland Group has grown out of its Pampanga niche to home in the outlying provinces of Central Luzon. Aye, breaking ground, building, developing, the Covid-19 pandemic notwithstanding.
The Hauslands, the flagship brand of Hausland Development Corporation (HLDC) launched The Hauslands Subic, the company’s first mid-cost to upscale housing project that forms part of a vast 80-hectare master planned, mixed-use and sustainable development.
The 8.5-hectare first phase of the development comprised 271 available house and lots, and amenities including The Pavilion, an air-conditioned multi-function hall, indoor gym, homeowners’ association office, swimming pool, and landscaped parks.
A month after, The Hauslands Bataan broke ground in Abucay town in a 13.8-hectare property subdivided to 697 lots and spacious community amenities. With a front area of 80-meter setback, the development can easily host fast-food chains and a mall.
In December, the Hausland Group opened the FAB Central Terminal in Mariveles, Bataan, its first project in commercial property business development. The 4,500 square meter-terminal facility is part of the 5.9-hectare property for a mixed-use development project in partnership between the company and the Authority of the Freeport Area of Bataan.
Envisioned to be the central hub of Mariveles, the terminal can accommodate various vehicles with two-zone allotment for tricycles, 11 slots for PUV/PUJ jeepneys, 16 slots for regular buses, and nine slots for mini buses. It will also house 30 commercial stalls and two restaurant facilities.
It was also last December that The Hausland Mabalacat, launched in Mabalacat City. The 14-hectare development for 938 future homeowners is masterfully-planned featuring a grand entrance gate, an airconditioned multi-function hall called The Pavilion, swimming pool, and naturally-fenced play park.
The Hauslands Mabalacat will also grow 28 balacat trees upon its completion, in partnership with the city environment and natural resources office in the hope of saving this endangered species.
Fiesta Communities
The string of successes of its Hauslands brand has not in any way hampered developments in Fiesta Communities Inc. projects.
Launched in May was Fiesta Communities-Mariveles Phase 2 comprising 10 hectares with 1,093 units in Barangay Balon Anito.
Started on Dec. 1 was PRIME in a 15-hectare property of 865 lots in Manibaug-Paralaya, Porac.
On Dec. 17, launched Fiesta Communities-Abucay in 16.8 hectares in Barangay Gabon subdivided to 1,282 lots.
Paying it forward
Borne by Tan’s article of faith: “…ang lahat po ng nakikita natin dito hindi po nanggaling sa amin. Nanggaling itong lahat sa Diyos at ibinabalik lang po namin by way of following what we feel is our mandate,” Hausland Group embarked in corporate social responsibility endeavors finding few precedents in the local housing industry.
On March 1, the Angeles-Magalang Bypass Road was inaugurated to ease the traffic congestion in the old Angeles-Magalang Highway. Some 8,200 square meters were donated by Hausland Group to the city for the right-of-way of the road project.
On April 12, Hausland Group donated 10,505 sqm of land in Barangay Anunas also to the Angeles City government intended to be developed as a relocation site of 171 residential lots for an estimated 700 individuals from Anunas and EPZA.
On Dec. 4, a 2,000-square meter lot at Seabreeze in Barangay St. Francis II, Limay, Bataan was donated by the Hausland Group to site the Limay General Hospital.
As much in successful projects as in acts of benevolence did the Hausland Group close 2022 – on the highest note of excellence.
