Beautéderm, one of the Philippines’ most recognized beauty companies founded by entrepreneur Rhea Tan, is celebrating 16 years in business. The brand was initially established in Angeles City in 2009 and has since grown into a household name leader.
The leading beauty brand will celebrate its 16th anniversary with a month-long huge sale that will also include promotions for its sub-brands Belle Dolls, BeautéHaus, BlancPro, Beauté Beanery, and A-List Avenue.



“We are grateful to the consumers who have supported us for 16 years and continue to do so. They have brought us to where we are today in 16 years, and we are honored to be among the beauty industry’s leaders. As a company, we promise not only to provide high-quality products and boost people’s confidence, but also to help communities in need,” said the founder of Beautéderm.
Tan added, “In prior years, we have observed changes in trends and consumer preferences, but we have remained truthful and honest about the quality of our products. Trends come and go, but timeless beauty remains.”
Not only does Beautéderm provide high-quality products, but its CEO, Ms. Tan, has raised the bar for many women, particularly young women who want to start their own businesses. Her story of starting a beauty empire after selling soaps at her previous home has inspired, uplifted, and inspired women.



“It always warms my heart when people describe me as an aspirational woman. But what’s more rewarding is watching more women succeed in business. Beautéderm has helped our female franchisees achieve their dreams, and we are quite happy of this. It’s a privilege to lead an empire that makes everyone feel confident and empowered,” Tan expressed.
Tan also thanked the A-list ambassadors and local influencers for their commitment to the brand. Piolo Pascual, Maja Salvador, Dennis Trillo, Sam Milby, and Jennylyn Mercado are currently among the notable stars who endorse the brand. Meanwhile, its original ambassador, Carlo Aquino, stays loyal.
“We have a wonderful surprise for everyone to round out the 16th anniversary celebration. It’s going to be phenomenal. We hope people will remain tuned for that. Again, we are grateful for everyone’s support and dedication to the brand. We will make every effort to reach out to more consumers and positively impact their lives,” Tan ended.
Press release.