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Creative industries shine at 2nd Fiesta Haraya Cordillera in Baguio City

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(L-R Front) Creative Baguio City Council Chairman Marie Venus Q. Tan, DTI-CAR Regional Director Juliet P. Lucas, DTI Competitiveness and Innovation Group Undersecretary Rafaelita M. Aldaba, DTI Competitiveness and Innovation Group Assistant Secretary Leonila T. Baluyut, Department of Tourism-CAR Regional Director Jovi Ganongan (L-R Back) DTI Ifugao Provincial Director Francis Pacio, DTI-CAR Assistant Regional Director Samuel Gallardo, Department of Information and Communications Technology-CAR Regional Director Regional Director Reynaldo T. Sy, DTI-Kalinga Provincial Director Renie Ramos, DTI-Apayao Provincial Director Wena M. Buston

Baguio City, Philippines—The Department of Trade and Industry (DTI) joined the  grand parade of festivities in the 2nd Fiesta Haraya as the city government  showcased the dynamic talent of the Cordillera region’s artists, weavers, and  craftspeople on 29 October 2024. 

DTI Undersecretary Rafaelita Aldaba highlighted the Department’s commitment to  bolstering creative industries across the Philippines through her keynote speech. 

“Fiesta Haraya showcases the diverse and dynamic creative talents across our  regions through seminars, workshops, lightning talks, and performances designed  to rally support from regional creative industries stakeholders and strengthen  collaborative efforts,” Undersecretary Aldaba said.

Creative Industries Shine at 2nd Fiesta Haraya Cordillera in Baguio City 

The event included exhibitions of traditional and contemporary works, drawing together creative industry leaders and artists from around the Cordillera  Autonomous Region. A standout exhibit featured the work of Kelvi Gali, a former  welder turned artist, whose sculptures—such as a bulol atop the Banaue Rice  Terraces and a carabao crafted from metal and a real skull—captured the region’s  unique cultural heritage and inventive spirit.

DTI Competitiveness and Innovation Group Undersecretary Rafaelita M. Aldaba

Undersecretary Aldaba highlighted Fiesta Haraya as a key component of DTI’s  mission to unite regional creative industries. “Through Fiesta Haraya, we’re setting  a vision and driving initiatives for creative growth aligned with national goals,” she  shared. 

Reaffirming the DTI’s dedication, Undersecretary Aldaba expressed confidence in  the creative sector’s potential to foster economic growth while celebrating Filipino  culture. “The Department is committed to supporting creative industries  nationwide, enabling sustainable livelihoods, promoting Filipino creativity globally,  and fostering inclusive growth,” she stated. 

Emphasizing Cordillera’s role, Aldaba praised its rich cultural heritage and Baguio  City’s status as a UNESCO Creative City. “With the right support, we can elevate  Cordillera’s creative industries, setting a model for national growth and culturally rich urban development,” she said.

Additional Fiesta Haraya celebrations are scheduled across other regions in the  country for the remainder of 2024, extending this vibrant showcase of Filipino  creativity and heritage nationwide. 

Fiesta Haraya is an initiative of the DTI under the Malikhaing Pinoy Program  (MPP). Through the MPP, the DTI aims to develop and promote regional creative  industries, facilitating their growth through programs that showcase talent and  encourage community engagement in the arts. END

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