Home Headlines Imerex Hotel joins Call HOW campaign

Imerex Hotel joins Call HOW campaign


ANGELES CITY — Continuously intensifying its relief distribution efforts, the Call HOW (Help on Wheels) campaign recently partnered with Imerex Plaza Hotel through its corporate social responsibility program on its third wave of the Covid-19 social assistance.

Imerex Plaza Hotel provided food packs distributed by Del Magnificos donned in their “Money Heist” jumpsuit to the frontliners of Rafael Lazatin Memorial Medical Center and Renal Clinical Care Services Dialysis Center. The food packs were also distributed to 100 families in Barangays Balutu in Concepcion, Tarlac and Mabiga in Mabalacat City.

More grocery packs were distributed to Barangay Mining in this city as well as Barangay Balitucan in Magalang through the coordination of Perry Basangan and Emeraldo Nunag.

Snacks, bottled water, and sanitation kit were also handed to the police and military at the border checkpoints along Sacred Heart Hospital, Telabastagan, Cutud, and Magalang.

According to DM Prime Holdings CSR project administrator Wilson Malig, the Call HOW campaign has always been focused on giving assistance to the frontliners and the urban population, and reaching out to secluded towns and remote areas in the province.

“DM Prime Holdings created plans to sustainably help our medical frontliners and the urban poor community. We have a strong commitment in this program. The Filipinos’ resilience is once again tested through this hard time but there is no doubt that we will win as one nation to fight Covid-19,” Malig said.

According to DM Prime Holdings chief of staff Annie dela Cruz, the relief operation will continue to serve as the bridge to connect sponsors to the beneficiaries especially those in poor financial conditions.

“Our cabalens, especially the indigent families, will need more support. With this at hand we will continue to serve as the bridge that connects our sponsors and beneficiaries, said Dela Cruz.

“Those who wish to contribute may reach us through CALL HOW hotlines or send a message at Del Mundo Prime Holdings Corp.’s business units”, Dela Cruz added.



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